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Keywords: affinity bias
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Journal Articles
Journal:
Issues in Accounting Education
Issues in Accounting Education (2024) 39 (4): 69–84.
Published: 01 November 2024
... Similarity bias (affinity bias) Having a preference for individuals who are similar to us Lauren Cunningham, The University of Tennessee, Haslam College of Business, Department of Accounting and Information Management, Knoxville, TN, USA; Ashley King, The University of Tennessee, Haslam College...
